Boat show organiser China Rendez-Vous has teamed up with Sanya Yalong Bay Development Co Ltd to launch the first edition of SO! Hainan.

The event will be held from December 10-13, 2015 in the marina of the St Regis Hotel in Sanya. The event follows the successful first edition of SO! Dalian, which was held in the north of China in July.

The show organisers are expecting more than 80 superyachts and 10,000 visitors to attend the Hainan show, helping to create a unique platform for the superyacht industry in the south of China.

“The Chinese yachting market is entering a new phase of development with a growing demand from sophisticated customers from all over the country,” says China Rendez-Vous in a statement.

“The development of new ports and facilities has opened up new avenues for this growing market. In this scenario, the need of the hour is to rationalise the yacht show organisation and to come up with efficient platforms to cater better service to both the consumers and the industry.”

Hainan is by far the largest market for yachts and superyachts in China, and the marina at the St Regis Hotel is said to be one of the most sophisticated infrastructures in the region.