By David Robinson
A year-long cooperation deal between Italy’s CMC Marine and Marine & Industrial Transmissions Ltd (MIT) in the UK has now been upgraded to a full working partnership. The move is part of CMC’s international strategy in marketing and selling its Electra and Mechanica stabilizer and Dualis truster product ranges both for new-builds and retrofit.
Under the enhanced relationship MIT will be responsible for working the whole of northern Europe and the Mediterranean west of Croatia. CMC will cover the Eastern Med and also share some of the Western Med projects with CMC. Building on the promotional success of its quality and innovative product ranges, CMC Marine continues to make several important long-term investments in international markets, hence the decision to enhance its service network, looking for important and reliable partners.
Through the initial year MIT has engaged in negotiations with a number of production boat builders including Sunseeker and Princess. Martin Jackson, MIT’s sales & marketing director, told SB: “Sunseeker has committed to a number of boats and we are working on two 26m (86ft) boats. Negotiations with Princess are ongoing and Pendennis has also shown interest, particularly for projects it is working on in the Mediterranean.”
Jackson emphasises that the CMC product ranges relate to large yachts of 21.5m (70ft) and above. “The largest we have worked on so far is a 30.5m (100ft) Moonen but I understand that CMC have worked on yachts as large as 61m (200ft). “All the products related to leisure craft.”
“Through the year,” Jackson added, “we have also been undertaking an engineer training programme which is nearly completed. Working with CMC means switching to electric products rather than hydraulic. The electrical products are more efficient, cleaner, more economical and easier to work on. The deal will give access to our well-equipped engineering workshops in Kent and Yorkshire and we will go where CMC want us to.”
CMC Marine’s CEO Alessandro Cappiello strongly believes that this partnership will be one of the company’s strongest assets: “In 2012 the industrialisation process involving our product was completed. Since then our efforts have been focused on developing a high quality service network, operating in the world’s most important markets through several partnerships with reliable and highly expert third companies. Our cooperation with MIT is part of this process. MIT is a company we can rely on, with a great history and tradition; they certainly know the market as well as the main players, moreover they completely understand the value of our products and the innovations we want to introduce, we couldn’t have chosen a better partner for our north European customers.”