By David Robinson
In response to the running of the Hainan Rendezvous, allegedly by the owning company of Visun Marina in Sanya, event founder Delphine Lignieres has announced a new exhibition based in Dalian for its debut. The new event will be held at East Port Marina from July 3-6, 2014. The event will be called So! Dalian.
Lignieres describes So! Dalian as the fifth in the series of China Rendezvous events. She tells SB: “A number of leading exhibitors in the yachting and other sectors have already been signed up. In response to changing market conditions and Chinese HNWIs’ desire for more sophisticated lifestyle offerings,” she adds, “China Rendezvous is creating a full suite of events to meet consumer and brand demand. The new name for all events will be “So! Rendezvous” with the “So! Dalian” edition being the first in the series. Further announcements on the full series will be forthcoming.”
Lignieres explained that Dalian is a favoured area for China’s northern elite, from such as Beijing, to spend time during the summer hence the July time slot. “East Port Marina,” she reports, “is a unique place where China Rendezvous can easily accommodate superyachts and cater to the demand from wealthy mainlanders who are largely concentrated in the north of the country. Around 75 yachts representing most of the key players from the superyacht world are expected to join and major lifestyle and jet companies have already confirmed their presence.
“We believe that the China market is becoming more and more mature and that Chinese yacht owners are now keen to discover yacht models in a quieter and more relaxed environment,” Lignieres commented. “Lifestyle and entertainment will remain key elements of the events and create great synergies among the represented.”