The International Superyacht Society (ISS) has announced its presentation topic and panelists for this year’s annual breakfast meeting in Ft Lauderdale, Florida.
This year’s feature presentation will focus on ‘Social Media and the Superyacht: What You Should Know’.
Following brief business synopses regarding ISS education and recognition programs, collaborative initiatives and a budget review, attendees will hear from social media panelists Sarah Bensimon (sales and marketing manager at IGY Marinas), Kathy Kennedy (marketing director of Derecktor Shipyards) and Julie Perry (vice president of social media at BLASTMedia).
Superyacht Business contributor Diane M Byrne, founding editor of MegayachtNews.com, will moderate the session.
The event takes place from 8:00-10:00 on Wednesday, October 26, 2011 in the Grande View Room of Bahia Mar. The meeting is open to all ISS members free-of-charge. Non-members are subject to a US$25 entrance fee.