Vicem Yachts has named Alberto Perrone Da Zara as its new chief executive officer. Perrone Da Zara was previously with Ferretti Group USA/Allied Marine.

“Vicem is a company with tremendous potential that has made great strides in the marketplace,” said Zeki Konukoglu, vice president of Sanko Holding, Vicem’s parent company, in a statement. “We recognised this potential and have invested in the right people to bring Vicem to the next level in the industry.”

Vicem also recently hired Bob Riemens as project manager for its Megayacht division, and Bruce Livingston as production director.

Perrone Da Zara has a long history in the boating industry. He graduated from the University of Southampton in 1992 as a marine engineer and naval architect. He has worked in multiple yacht design firms, including Gerhard Gilgenast, Billoch Yacht Design, Patriot Yachts and Alan Andrews Yacht Design. In 2002, he joined Ferretti Group USA/Allied Marine, and has since held different executive positions within that company.

Perrone Da Zara will move to Istanbul to assume the new position. “Alberto has a fresh perspective and wide range of expertise developed over the years across many aspects of yacht building, from design and architecture to service, sales and marketing,” said Sebahattin Hafizoglu, chairman of the board, in a statement. “He is ready to implement strategies to strengthen all areas of the business, and grow the recognition of the Vicem brand in the marketplace.”