The UK boatbuilder gets ready to launch the seventh hull of the 40M in September, the third 30M is set to touch the wwater towards the end of August. In addition, two 35M models are currently in build.

UK boatbuilder Princess Yachts is set to launch two superyachts of its M class range. The seventh hull of the 40M is due to be launched in September, the third 30M to be launched towards the end of August and two 35M models currently in build. A fourth 35M is also in build and scheduled for launch in October this year. Construction of #2 of the 30M model is complete and delivery is yet to be announced.

The latest 35M has already been handed over to her European ownwer and she is the most customised version of the 114-footer. The client requested an extended aft platform and therefore she is in fact a 36m vessel.

Princess Yachts claims it has received a strong flow of enquiries for is M class yachts and a number of orders are close to completion. The Plymouth-based yard launched its first 40M superyacht, Imperial Princess, in 2012. Hull #7 and hull #8 of this 131ft motoryacht is currently under construction. These projects progress on schedule and are due to be launched in autumn and early next year.

The M class is made of composite materials and the three models in the range (30M, 35M and 40M) are manufactured at Princess South Yard, a site that occupies part of the former UK Royal Navy’s Plymouth dockyard. The site has the capacity to build between six and 12 M Class per year.

Princess presented the first 30M superyacht at Boot Düsseldorf show earlier this year.

The UK boatbuilder has also unveiled details of its 10-year growth plan. Executive chairman Antony Sheriff told SB the strategy centres on improving the product, quality of manufacturing as well as the strengthening of the brand.

Sheriff joined Princess Yachts in January 2016 following a decade serving as managing director for car manufacturer McLaren Automotive.

Princess Yachts is owned by L-Catterton, the investment firm owned by French luxury goods conglomerate LVMH (Moët Hennessy Louis Vuitton SE) as is Dutch shipyard Feadship. Sheriff says he is keen to increase links with the Dutch yard within the group.